Just when you thought that Facebook, Twitter and perhaps Foursquare were it, here comes Color, a mobile social media app that is getting a lot of attention and investment money. If you wonder what can be so frightening and amazing about this app imaging yourself taking pictures or videos in a public place and automatically sharing them with everyone in your proximity with the same app. That means friends and strangers alike. You can see their photos and videos too as long as they are within 150 feet. When you leave your images disappear as well. If you are let's say in Times Square Color will provide you with an amazing dimensional experience of the place through the countless angles and points of view of strangers. Color's technology uses a clever combination of GPS and light and sound matching to locate you and other Color users in your proximity. To download color go to Color.com Read more about Color's technology and who's investing in it.
Just when you thought that Facebook, Twitter and perhaps Foursquare were it, here comes Color, a mobile social media app that is getting a lot of attention and investment money.
Wouldn't be great to be able to sell your stuff in Facebook? Here are 4 ways to set up your storefront:
1. The free Payvment app handles your entire e-commerce operation in Facebook.
2. The $9.95 per month Storefront Social app allows you to showcase your items but you have to direct your buyers to a URL to complete the transaction.
3. The BigCommerce SocialShop storefront doesn't allow direct Facebook transactions either but offers a full e-commerce platform offsite for $24.99 per month.
4. For $17 per month (the first 100 items free), Ecwid seems to be the most complete. It allows you to drag and drop products into a shopping bag right in Facebook.
The full story is available on Mashable.
With high customer ratings Google Translate is a handy (and fun) iPhone app for translations on the go. Simply speak what you want translated and the app will speak back the translation, available in 15 languages, or a written translation in more than 50 languages. This technology has the potential to make a serious dent on the translations industry.
With high customer ratings Google Translate is a handy (and fun) iPhone app for translations
A clever Esquire magazine promotion using geotagging and augmented reality entices guys to go to a Barnes & Noble store with the promise that the sexy model Brooklyn Decker will pose next to them for a photo. Not a bad bait for the Esquire target crowd. There is a catch though, Ms. Decker will only appear in your iPhone virtually not in person and you would also have to be located within a 150 feet of the magazine section. You can then get yourself in the picture with the sexy (virtual) model and share it with your FaceBook friends.
The app developed by GoldRun can create small GPS zones, identifying locations through their latitude and longitude, to work with site specific promotions. Read the full New York Times story.
Surely this App looks fun but what I like most is how well tackles the needs of users with a variety of engaging interactive games and tools (access to live streaming video from different locations), social sharing and a photo contest. The need of advertisers by allowing an integrated sponsorship with viral potential (Toshiba will show the photo contest winner face in its massive screen right next to the Times Square Ball) and finally how it fulfills the potential of Apps as a viable marketing medium generating revenue for ad agencies and developers. Download the Times Square Official New Year’s Eve Ball App for Mac and Android. Enjoy it! Happy New Year!!
Pulse on an iPad
And I thought the news feeds in my i Google home page we'd get me all the news I need. Here comes Pulse the top selling iPad app blessed by Steve Jobs that can quickly build your personal newsfeed with the newspapers, magazines and blogs of your choice. Here is the story about Pulse, its twenty-something creators, the deals and the future of publishing.
And I thought the news feeds in my i Google home page we'd get me all the news I need.
